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Wimm-Bill-Dann | September 9, 2003 |
Wimm-Bill-Dann acquires «Essentuki» water: production and bottling facilities
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OOO «Healing Spring» (Essentuki) was founded in January 1998 to bottle and market natural mineral water. Since July 2000, this manufacturing facility has been bottling the mineral water brands Essentuki ? 4, Essentuki ? 17 and Essentuki ? 20. Its production capacity is about 6,000 units per hour. OOO «Geyser» (Essentuki) is the owner of the natural mineral water wells. The total ground area occupied by the facilities is 5.3 hectares and the production site area is 1,800 square meters.
Essentuki mineral water is bottled in the classic 0.5 liter screw-cap bottles, long associated with the brand. Under Russian quality standards («GOST») only the original dark-green bottles are used in the filling process, ensuring the high quality of the final product. Commenting on the announcement, Michael Kondyrev, Head of Wimm-Bill-Dann Mineral Water Division, said: «Having recently entered the fast expanding water market, we remain true to our long-term strategy of providing our customers with the highest quality goods in each segment we are present in. With the acquisition of Essentuki, we are not just acquiring highest quality natural water wells, healing springs and bottling facilities at the source, but an excellent and well known brand name. Essentuki is a welcome addition to our diverse portfolio of trusted and easily recognized brands.» Sergey Pavlov, Marketing Director of Wimm-Bill-Dann Mineral Water Division, added: «We will stay true to the Essentuki brand and preserve all the healing qualities of this famous water. Essentuki is the only mineral water on the Russian market, which meets the strict requirements of Russian quality standards («GOST»). We will also keep the original dark-green bottles. This acquisition is truly a win-win situation for our consumers.»
In March this year Wimm-Bill-Dann officially launched its bottled water factory in the Novgorod region, producing still and sparkling natural water under the «Zapovednik. Valdai» brand.
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Wimm-Bill-Dann Foods OJSC 16 Yauzsky Boulevard, Moscow, Russia Phone: +7 095 733-97-26/9727 Fax: +7 095 733-97-25 web: https://www.wbd.com E-mail: kiryuhina@wbd.ru
Some of the information in this press release may contain projections or other forward-looking statements regarding future events or the future financial performance of Wimm-Bill-Dann, as defined in the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. We wish to caution you that these statements are only predictions and that actual events or results may differ materially. We do not intend to update these statements to conform them to actual results. We refer you to the documents Wimm-Bill-Dann files from time to time with the U.S. Securities and Exchange Commission, including our Form F-1. These documents contain and identify important factors, including those contained in the section captioned “Risk Factors” in our Form F-1, that could cause the actual results to differ materially from those contained in our projections or forward-looking statements, including, among others, potential fluctuations in quarterly results, our competitive environment, acquisition strategy, risks associated with operating in Russia, volatility of stock price, financial risk management, and future growth subject to risks. |
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